Largest stadium naming rights deal
The current largest stadium naming rights deal record is $625 million, held by SoFi Stadium, set on September 15, 2019. Last checked October 14, 2026.
$625
million
SoFi Stadium
- Holder
- SoFi Stadium
- Record
- $625 million
- Exact figure
- $625 million over 20 years
- Location
- Inglewood, California, United States
- Date set
- September 15, 2019
- Last checked
- October 14, 2026
Sources
- sportsbusinessjournal.com Read the source
- sportsbusinessjournal.com Marketing and Sponsorship
- cnbc.com Sofi naming rights for los angeles stadium for the rams and chargers
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